Princess Eugenie Goes Breezy in Self-Portrait for the Tate Modern Gala


Princess Eugenie stepped out in summertime attire for the Tate Modern 25th anniversary Fundraising Gala on Wednesday in London. The royal wore a dress from Self-Portrait, a London-based brand that’s a favorite among members of the British royal family.

Princess Eugenie donned a cream linen peplum midi dress, which added a contemporary spin to summertime attire, with the peplum addition at the waist creating a feminine silhouette with added definition.

LONDON, ENGLAND - JUNE 25: Princess Eugenie of York attends the Tate Modern 25th Anniversary Fundraising Gala on June 25, 2025 in London, England. (Photo by Dave Benett/Getty Images)

Princess Eugenie attends the Tate Modern 25th anniversary Fundraising Gala on June 25 in London.

Dave Benett/Getty Images

Princess Eugenie’s dress included ornate cutouts, particularly on the skirt, which featured feminine motifs like flowers and bows intricately designed with symmetry on the linen fabric. Gold button also featured prominently running down the front placket of the frock.

As for the rest of her attire, Princess Eugenie wore a pair of neutral stain mules courtesy of Staud. She accessorized with earrings by Sophie Lis, a London jeweler, and added a pop of color with her small Chanel bag in red.

LONDON, ENGLAND - JUNE 25: Princess Eugenie of York attends the Tate Modern 25th Anniversary Fundraising Gala on June 25, 2025 in London, England. (Photo by Dave Benett/Getty Images)

Princess Eugenie

Dave Benett/Getty Images

Self-Portrait, founded by Han Chong in 2013, is a popular label among prominent members of the British royal family. Kate Middleton recently wore a Self-Portrait design on two recent occasions. The Princess of Wales styled the tailored bouclé and chiffon midi dress in cream courtesy of Self-Portrait for both the concert celebrating the 80th Anniversary of VE Day on May 8 and for the Garter Service in Windsor on June 16.

Princess Eugenie and Middleton are not the only British royal family members who favor Self-Portrait’s designs. Eugenie’s sister, Princess Beatrice, has also worn the London-based label in the past. During her first pregnancy, Princess Beatrice wore a black-and-white polka-dot dress courtesy of the label when she attended Wimbledon in July 2021 alongside her husband, Edoardo Mapelli Mozzi.

LONDON, ENGLAND - JUNE 25: Princess Eugenie of York attends the Tate Modern 25th Anniversary Fundraising Gala on June 25, 2025 in London, England. (Photo by Dave Benett/Getty Images)

Princess Eugenie wore mules by Staud for the Tate Modern 25th anniversary Fundraising Gala on June 25 in London.

Dave Benett/Getty Images

Self-Portrait’s pre-fall campaign, which debuted in May with star Jisoo, took inspiration from retro glam, highlighting vintage-inspired pieces with a contemporary sensibility. Photographer Drew Vickers lensed the campaign in Seoul.



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