Must Read: Ulta Beauty's Q1 2025 Sales Rebound, Beautycounter Is Returning as Counter


Photo: Jeff Greenberg/Education Images/Universal Images Group via Getty Images

These are the stories making headlines in fashion on Friday.

Ulta Beauty’s Q1 2025 sales rebound

On Thursday, Ulta Beauty released its first quarter fiscal 2025 results which showed its net sales increased 4.5% to $2.8 billion. Back in March, the company reported a 1.9% net sales decrease in Q4 2024 and implemented its “Ulta Beauty Unleashed plan” to fuel growth. President and CEO Kecia Steelman said Ulta experienced a “stronger-than-expected performance” in a statement. {Ulta Beauty}

Beautycounter is returning as Counter

More than a year since founder Gregg Renfrew bought Beautycounter out of bankruptcy and three years after it was acquired by Carlyle Group at a $1 billion valuation, the brand is returning on June 25 under a new name, Counter. Counter will feature upgraded branding, a rationalized assortment of around 50 stockkeeping units (down from 245, with a focus on skin care and makeup), owned retail presence and a strong understanding of its audience of women 35 years old and up. Following its June soft launch, Counter has a more public-facing rollout slated for the fall. {Beauty Independent}

Victoria Beckham on her new Netflix series

Victoria Beckham is set to star in her own Netflix docuseries, which will follow her day to day as the creative director of her fashion and beauty brands. In an interview with Bloomberg, Beckham shares that the series will dive into her journey from girl group stardom to becoming a fashion designer as well as the struggles (and preconceptions) she faced along the way. “Nothing is sugarcoated,” she told Bloomberg. {Bloomberg/paywalled}

LIM College acquired by JEF

LIM College is joining Japan Educational Foundation (JEF)’s portfolio of higher education institutions. LIM College will continue to operate independently, and its name and campus facilities will remain as is. No changes are planned as a result of the transaction with respect to faculty, staff or students at LIM. JEF’s portfolio also includes four professional universities, one online university and nine professional training colleges in Japan as well as two higher education institutions in Paris with multiple campuses across France. {Fashionista inbox}

Saks secures $350 million in financing

Saks Global, who took on a heavy debt load to buy Neiman Marcus in December, secured $350 million in financing commitments from SLR Credit Solutions. That includes a $300 million FILO facility that was carved out of Saks’ $1.8 billion asset backed lending facility, giving the company ready access to those funds. Saks also lined up a $50 million secured term loan for some of its subsidiaries. The SLR financing is expected to be finalized on or before June 30, which is when Saks will make its first $120 million interest payment on the $2.2 billion in bonds it sold to buy Neiman’s. {WWD/paywalled}

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