Lest one question the savviness of the 13- to 17-year-old fragrance lover: consider that they’re often scouting out their next buys in corners of the internet unknown to most.

Data from Charm.io shows that teens are increasingly turning to online fragrance sellers like Infinite Scents and Decant Heaven, known for offering sample sizes of designer and niche fragrances from brands like Dior to Amouage to Dolce & Gabbana. According to Charm.io, more than 15 percent of Decant Heaven’s social followers across platforms fall within the 13- to 17-year-old age range, while Infinite Scents’ audience is 17.45 percent comprised of the age group.

At 18.04 percent, Parfums de France ranks as the number-one fragrance seller by audience of 13- to 17-year-olds. It is similarly known for fragrance samples, but also offers full-size bottles of scents from brands ranging from BDK Parfums to Parfums de Marly at a discount.

“When we analyze fragrance brands that are popular among younger shoppers, what stands out is their ability to deliver accessible luxury,” said Alex Nisenzon, founder and chief executive officer of Charm.io. “Most teenagers don’t have the budget for luxury perfumes, but they still crave that elevated experience — companies like Infinite Scents promotes designer fragrances at up to 75 percent off, while Decant Heaven makes premium scents approachable through sample sizes.”

There’s also Netherlands-based Pure Oud, which sells sample- and full-size bottles of TikTok-viral, oud-y brands like Lattafa and Paris Corner, which routinely rank among the top-selling fragrance brands on TikTok Shop.

Meanwhile, singer Melanie Martinez’s fragrance brand, Portals Parfums, has also struck a chord with the cohort, with more than 11 percent of the brand’s 230,000-plus social followers being within the ages of 13 to 17. Most recently, Portals launched a collection of perfume pendants, wherein its earth, air, water and fire-inspired scents are available in 5-ml. keychains retailing for $82.

Otaku Scents, which ranks number-six in terms of percent of social media audience in the 13 to 17 age range, offers an assortment of anime- and video game-inspired fragrances. There are $45 eau de parfums inspired by specific anime characters (for instance, a grapefruit- and amber-infused cologne inspired by Renji Abarai, a character in the the 16-season anime, “Bleach”), as well as candles, room sprays and more.

Global direct-to-consumer brands, too, are gaining steam, with Turkey’s Doros brand; Sweden’s Ayleen Fragrance and the United Arab Emirates’ Retoosh all resonating with young fragrance shoppers.

The top 10 fragrance sellers by percent of social media audience in the 13- to 17-year-old age range, per Charm.io.

1. Parfums de France, 18.04 percent

2. Infinite Scents, 17.45 percent

3. Decant Heaven, 15.19 percent

4. M&F Paris, 14.14 percent

5. Ayleen Fragrance, 13.08 percent

6. Otaku Scents, 11.56 percent

7. Portals Parfums, 11.37 percent

8. Doros, 11.13 percent

9. Pure Oud, 10.37 percent

10. Retoosh, 10.28 percent