Must Read: Balenciaga Collaborates With Britney Spears, Isabel Marant and Converse Reunite for Capsule Collection


Balenciaga Music | Britney Spears Series. Photo: Courtesy of Balenciaga


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These are the stories making headlines in fashion on Tuesday.

Balenciaga collaborates with Britney Spears

On Tuesday, Balenciaga released a limited-edition series celebrating Britney Spears which features ready-to-wear and accessories, an exclusive playlist curated by Spears and two remixes of her most iconic works by BFRND. The release includes T-shirts, zip-up hoodies and silk twill flags featuring a “Britney Spears” autograph print and archival imagery by Rankin and Steven Klein. Available on Balenciaga’s Music Hub page, Spears’ curated playlist highlights music from her personal archive and songs that have inspired her. The Britney4ever EP will be available to stream on Spotify and Apple Music via BFRND’s artist page. Ranging in price from $725 to $1,650, Balenciaga’s Britney Spears collection is available on balenciaga.com and in select Balenciaga stores worldwide. {Fashionista inbox}

Isabel Marant and Converse reunite for capsule collection

Isabel Marant x Converse Chuck Wedge RD Sneakers, €190 ($216), available here


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After first teaming up in 2024, Isabel Marant and Converse are back with a capsule collection featuring Isabel Marant’s bandana scarf prints on high and low cuts of the Chuck 70 as well as the Chuck 70 Wedge. Available in red and brown colorways, the matching graphics are also seen throughout the shoe’s sockliner and a translucent outsole with the print underneath. Lila Moss stars in the collection’s campaign. Ranging in price from €140 ($159) to €190 ($216), the second Converse x Isabel Marant collection launches Tuesday on isabelmarant.com and Isabel Marant stores. It will also launch at converse.com and select global retailers on June 5. Shop the collaboration and see the collection’s campaign images above. {Fashionista inbox}

Sander Lak to launch namesake label

Sander Lak, the former founder and creative director of Sies Marjan, is launching his namesake label Sanderlak during Paris Men’s Fashion Week in June. Each year, its collections will focus on a specific place, with that location influencing the line’s themes, palette, textures and mood. The label is grounded in menswear, but is intended for all shoppers. Sanderlak’s debut collection will be presented in Paris through private appointments. {Fashionista inbox}

Huda Kattan regains full ownership of Huda Beauty

Huda Beauty founder Huda Kattan has bought back her equity and regained full control of her brand. TSG Consumer Partners acquired a minority stake in the company in 2017, and now that Huda Beauty has concluded the eight-year partnership, the beauty brand is completely independent. {Fashionista inbox}

Paris Couture Week releases provisional schedule

The Fédération de la Haute Couture et de la Mode released the provisional schedule for Paris Couture Week, which will take place from July 7 through July 10. Some highlights include Demna’s final haute couture collection for Balenciaga and Glenn Martens’ debut for Maison Margiela. Multiple brands are sitting out this season, including Dior, Jean Paul Gaultier, Valentino, Gaurav Gupta, Miss Sohee and more. Schiaparelli will kick off the week on July 7, and Germanier will close on July 10. See the full provisional schedule here. {WWD/paywalled}

The Lede Company acquires Element Brand Group

The Lede Company has acquired brand partnerships and marketing agency Element Brand Group. Element Brand Group founder Heather Leeds Greenfield will join The Lede Company as partner and head of brand partnerships. Her team, including senior vice presidents Michael Kutach and Jill Ormand, will also join the company. Christine Su, co-CEO of The Lede Company, told WWD that this acquisition “strengthens our ability to serve clients across all touchpoints of modern brand marketing and communications.” {WWD/paywalled}

Fashion’s new PR playbook for India

As global fashion and luxury brands set their sights on India, international PR firms are also starting to enter the country by investing in more immersive storytelling and culturally nuanced conversations in addition to traditional PR coverage. Brands are interested in courting new audiences and activating communities that have been under-engaged, which has led to a need for PR partners in India who can communicate the values and stories of global brands in a crowded market. Now, PR companies are emphasizing “glocal” communication strategies, or approaches that combine the local dimension with the global. {Business of Fashion/paywalled}

Homepage photo: Courtesy of Balenciaga

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#Read #Balenciaga #Collaborates #Britney #Spears #Isabel #Marant #Converse #Reunite #Capsule #Collection

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