
Photo: Courtesy of Cocokind
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Cocokind
Headquarters: San Francisco, CA
E-commerce: cocokind.com
Social Media: Instagram / TikTok
What: A skin-care brand designed for sensitive skin, with a focus on hydration and barrier support.
Price Range: $9 – $99
Founder: Priscilla Tsai
Origin Story: Priscilla Tsai founded Cocokind in 2015 to “change the status quo of the beauty industry and break the cycle of ‘aspirational beauty.'” She had struggled with her own skin in the past and wanted to establish a brand committed to affordable, science-backed products with a strong focus on sustainability and transparency.
The brand carefully formulates its products with a balance of plant-based ingredients and dermatologist-approved actives while providing detailed explanations of each ingredient’s purpose.
Stockists: Ulta, Target, Amazon
Hero Products: Ceramide Barrier Serum, Revitalizing Eye Cream
PR Representation: Foundation
How to get in contact: cocokind@wearefoundation.co, info@cocokind.com
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