On Thursday, the fragrance industry elite convened at the David H. Koch Theater in New York City for the 2025 Fragrance Foundation Awards. This year’s honorees included 14 brands and their scents deemedd the most influential, impactful – and of course, best-smelling — of the year. 

The biggest awards of the evening, the Hall of Fame and the Lifetime Achievement Perfumer, went to Ralph Lauren, executive chairman and chief creative officer of The Ralph Lauren Corporation, and Daniela Andrier, master perfumer of Givaudan.

“Honoring an American legend such as Ralph Lauren as the Hall of Fame Honoree for his incredible legacy is one of the most memorable moments in TFF USA Awards history,” said Linda G. Levy, president of The Fragrance Foundation, at the event. “The emotional and creative highs of the evening were heightened to new levels through Daniela Andrier’s mastery of perfumery and storytelling that earned her the Lifetime Achievement Perfumer honor. Presenting these Awards to such esteemed icons of business and prolific perfumers at Lincoln Center only elevates fragrance to the art form that it is as it celebrates the creative artistry and sheer emotion behind them.”

Eight fragrances across different categories received a Fragrance of the Year award, including Killian Paris Sunkissed Goddess in Women’s Luxury, Kayali Vanilla Candy Rock Sugar in Women’s Prestige, Tom Ford Bois Pacifique in Men’s Luxury, Ralph Lauren Polo 67 in Men’s Prestige, Maison Margiela Replica Afternoon Delight in Universal Prestige and Byredo Desert Dawn in Universal Luxury. 

Lancôme’s La Vie est Belle L’Elixir starring Julia Roberts took home the award for Media Campaign of the Year; Balmain Beauty Ébène’s perfumer Maurice Roucel was awarded Perfume Extraordinaire of the Year; and Rabanne 1 Million Eau De Toilette’s perfumers Michel Girard, Olivier Pescheux and Christophe Raynaud accepted the award for Fragrance Hall of Fame.

Other winners included Vacation’s After Sun for Universal Popular Fragrance of the Year, Bath and Body Works Platinum for Popular Universal Consumer Choice, Marc Jacobs Daisy Wild for Prestige Packaging of the Year, Diptyque Fleur De Peau Holiday Edition for Ultra-Luxury Packaging of the Year and Nest New York Sunlit Yuzu and Neroli Wellness Collection for Candle and Home Collection of the Year.

Délices des Bois by Veronique Gabai won the award for Indie Fragrance of the Year.

“This is the fragrance industry’s biggest night. It’s the one night when the fragrance community from the big, bold names to the independent creators come together to celebrate the creativity and craftsmanship of our industry, and the remarkable achievements of the people behind the scents,” said Levy. “What a celebration it was from tonight’s winners who took home their coveted trophies to our illustrious honorees who have made such an indelible mark on the American fragrance industry.”

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