Moving on to accessory sales, there’s everything from a modern, raffia basket bag from Hat Attack, Havaianas flip-flops (yes, they’re on sale!), to Ray-Ban Wayfarers—because let’s face it, you’ll probably lose another pair of sunglasses over the course of the summer. And the deals don’t stop there, don’t sleep on filling your cart up with limited-time early Prime Day beauty deals, like the Oura Ring, a T3 hair styler, and plenty of must-have makeup and skincare deals (including K-beauty finds!), well before Prime Day 2025 commences.

Ready to see what we’ve found? Start perusing all the best Prime Day deals we uncovered—ready to scoop up, right now.

The Very Best Prime Day Deals 2025, by Category

Prime Day Summer Dress Deals

Sundress season is in full swing, and you’re going to need plenty of solid options for work, weekend, and of course, all of the season’s best events. A.L.C.’s printed midi dress or Ulla Johnson’s floral number both make for great wedding guest dress options, while Simon Miller’s slinky mini is perfect for packing on vacation. The only question that remains is, how many dresses are too many?

Prime Day Summer Fashion Deals

If you want fresh options to work with in your closet, you don’t have to look very far. Start from the bottom up with Frame’s Le High flare jeans, Rag & Bone’s capri pants, or By Malene Birger’s knitted skirt. In the tops section, there’s a cute Agua Bendita crochet top, a striped blouse from Baum Und Pferdgarten, and a sweet gingham cami from Nia. Is there a better feeling than a sale on something you actually love?

Prime Day Summer Accessories Deals

Grab summer’s best accessories deals, all before Prime Day starts, so you can start wearing them now. Seasonal standbys, such as Havaianas, are high on our editors’ shopping lists, while contemporary handbag must-haves, like Staud’s mini Moon bag and Hat Attack’s raffia shopper, are fail-proof options. Don’t forget those summer extras—like a straw sun hat (we adore Lack of Color) and Ray-Ban Wayfarers, the iconic sunglass style that never loses its cool-factor, at a fraction of the cost.

Prime Day Wardrobe Essentials Deals

Loading up on the best basics? Right this way. Amazon’s fashion sale section has you covered with core classic, on limited-time markdowns. Scoop up mainstays, including the Levi’s denim trucker jacket, Madewell’s high-neck tank top in soft cotton, and a new pair of Mother jeans. Simply think of this as your off-duty wardrobe starter pack, with pieces you’ll live day in and day out in.

Prime Day Beauty Deals

If a wave of ferocious spring cleaning depleted your personal beauty supply, it’s time to refresh with the good stuff. Choose from on-sale skincare, makeup, haircare, and devices—the best Amazon has to offer, such as Medicube’s Zero Pore Pads and RoC’s retinol infused cream. Saie’s creamy lipstick is half off if you need a new daily color. And don’t overlook the device section—Oura Ring and T3 are significantly reduced in price, much to our excitement.