
Palm Tree Crew, a live entertainment, lifestyle and hospitality brand cofounded by Kygo and Myles Shear, is collaborating with Head Tennis on a capsule collection that will feature Taylor Fritz.
Palm Tree Crew x Head will offer bags and racquets inspired by Palm Tree Crew’s tropical aesthetic and the face of the collection will be American tennis star and Head-sponsored athlete Fritz who debuted the Radical Palm Tree Crew racquet at the 2025 Mubadala Citi DC tournament last weekend.
“At Palm Tree Crew, we’re constantly looking for ways to push culture forward and redefine what a lifestyle brand can be,” Shear said. “Bringing our ethos into the performance space with a brand as iconic as Head allowed us to create something that blends innovation with identity, function and style. Taylor’s not only a world-class athlete but also a close friend, and this collaboration has been years in the making. We’re proud to see it come to life with him at the forefront.”
The Palm Tree Crew x Head backpack.
Courtesy of Palm Tree Crew
“I’ve long been friends with Kygo and Myles, so when I had this idea a few years ago, it was a no-brainer to work with two of my favorite brands on this collection,” Fritz said. “Head and Palm Tree Crew are both brands that embody the different parts of my life, so this collaboration felt super natural. I’m pumped it’s finally out in the world and can’t wait to see what people think of it.”
Omar Barbian, executive vice president of Head, said Fritz has been “a part of the Head family for years and having him front this campaign is a natural fit. Palm Tree Crew brings a unique lifestyle perspective that perfectly complements our performance DNA. Together, we’re pushing tennis culture forward — on court and beyond.”
In addition to the racquet, the seven-piece collection features a duffel bag as well as two versions of a tote and a backpack. The collection launches Thursday on both the Palm Tree Crew and Head websites and will retail for $100 to $290.
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