These are the stories making headlines in fashion on Wednesday.

Prada Group sales up thanks to Miu Miu

Prada Group released its financial results for the first half ended June 30, 2025 on Wednesday, which detailed high-quality retail sales of €2.45 billion ($2.81 billion), representing a 10% rise year-over-year (YOY). Its net revenues were up 9% YOY to €2.74 billion ($3.14 billion). Miu Miu maintained its growth trajectory with retail sales up 49% YOY, while Prada saw a 2% YOY decline in retail sales. {Fashionista inbox}

Gucci sales drop 25%

Gucci’s revenue fell 25% in the second quarter on a comparable basis, matching analysts’ estimates. Kering’s sales also fell 15% to €3.7 billion ($4.2 billion), while its first-half recurring operating income fell 39% to €969 million ($1.11 billion). Gucci is preparing for its second creative revamp in three years as Demna Gvasalia, the Italian label’s new artistic director who previously helmed Balenciaga, has yet to unveil his debut collection. {Business of Fashion/paywalled; Kering}

Thom Browne names new CEO

Ermenegildo Zegna Group announced on Wednesday that Rodrigo Bazan is stepping down from his role as Thom Browne’s CEO to pursue other opportunities, effective Aug. 31, 2025. Sam Lobban will assume the role of CEO on Sept. 2, 2025. Bazan has led the Thom Browne brand since 2016. Lobban currently serves as Executive Vice President and General Merchandising Manager for Apparel & Designer at Nordstrom. {Zegna Group}

Dario Vitale’s Versace debut won’t be a runway show

Dario Vitale’s first collection for Versace won’t be a runway show, but rather “an intimate event, honoring the past and envisioning the future,” a Versace representative told WWD. This intimate event is scheduled for Sept. 26 during Milan Fashion Week and will reportedly entail a presentation and a video component. {WWD/paywalled}

Bernard Arnault defends U.S.-EU trade deal

LVMH CEO Bernard Arnault defended the trade deal between the U.S. and the European Union against accusations that it is lopsided and will impact European growth in the medium-term. In an opinion column published in French financial daily Les Echos (which is owned by LVMH), Arnault described the agreement as a necessary compromise and argued that it averted a trade war. Arnault acted as an unofficial broker in the trade talks, holding meetings with German Chancellor Friedrich Merz and Italian Prime Minister Giorgia Meloni, in addition to speaking with Donald Trump and senior U.S. officials. {WWD/paywalled; Les Echos}

Coach to open in-store cafés targeting Gen Z

Coach will open more than 20 cafés inside retail and outlet stores in the next year, with plans to expand to dozens more locations in the coming years. The “Coach Coffee Shop” concept was developed by creative director Stuart Vevers and first piloted in Jakarta, Indonesia in 2024. Two U.S. locations followed earlier this year, in Tinton Falls, New Jersey and Austin, Texas. Coach’s café concept targets Gen Z, with the goal of boosting store traffic and sales via Gen Z-friendly drinks and merch. {Business of Fashion/paywalled}

L’Oréal sales are up thanks to pro hair care 

In its 2025 half-year results, L’Oréal reported sales of €22.47 billion ($25.78 billion), marking 1.6% sales growth. All of its divisions grew, led by professional products with a reported 4.9% sales growth. Sales in professional hair-care products grew across all regions with a strong contribution from Europe and emerging markets where growth was in the mid-teens. Momentum was driven by franchises like Genesis by Kérastase, Metal Detox by L’Oréal Professionnel, Acidic Bonding Concentrate by Redken, Food for Soft by Matrix and Gloss Absolu by Kérastase. {L’Oréal}

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