Cynthia Rowley Partners With Airbnb for an Exclusive Studio Tour


Cynthia Rowley is partnering with Airbnb Experiences for an exclusive look inside the American fashion designer and CFDA award winner’s New York City studio, taking place Sept. 16, 23 and Oct. 7.

“We’re so excited to give Airbnb guests a side of New York they won’t find anywhere else,” Rowley told WWD via email. “Visiting our studio offers fashion lovers a chance to step behind the scenes, see where the magic happens, and experience the creative energy that defines both our brand and the city itself.”

Cynthia Rowley partners with Airbnb Experiences.

Cynthia Rowley’s studio for Airbnb Experiences.

Amanda Villarosa

The tour offers guests an opportunity to enjoy drinks and light bites upon arrival, followed by a meeting with Rowley and guest Q&A. A “behind the seams” walkthrough of the designer’s pieces follows, learning how each design evolves from concept to runway.

Guests will also enjoy a styling session with Rowley’s team, a professional mini-photo shoot at Skybridge and a private shopping experience to close the evening, featuring an exclusive 15 percent discount.

“I hope people walk away with a deeper understanding of our brand and all the hard work that goes into making it so special,” Rowley said. “We’re excited for fans on Airbnb to see it for themselves! Whether they are visiting New York City for the first time or are looking to explore a different side of it, I hope people leave feeling inspired.”

Cynthia Rowley partners with Airbnb Experiences.

Cynthia Rowley

Amanda Villarosa

Rowley’s TriBeCa studio functions as a multipurpose space for the designer, serving as “a retail store, design studio and photo studio — it’s where the magic happens! We’re excited to give Airbnb an inside look into our world.”

Upon entrance, guests will be treated to “our newest collections available and then you’ll see the process of inner workings of how those pieces come to life ahead of New York Fashion Week,” Rowley said.

Cynthia Rowley partners with Airbnb Experiences.

Cynthia Rowley’s studio for Airbnb Experiences.

Amanda Villarosa

Bookings for the Cynthia Rowley studio Airbnb Experience are now open on Airbnb Experience’s official website, with tickets priced at $150 each, with space for up to 14 guests per session. Spaces will be filled on a first-come, first-served basis.



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