Timberland is offering wisdom from icons in a new fall 2025 campaign starring Spike Lee, Skepta and Kiko Mizuhara, three global creatives who have shaped their distinctive paths in the face of challenges. All of them lace up the Original Yellow Boot for the “Advice of an Icon” campaign.

The campaign celebrates steadfast commitment to artistry and craft, which Timberland recognizes as values realized by the campaign stars and the brand. Director and photographer Gabriel Moses, lauded for emotive visuals and deeply saturated color palettes, captured portraits of the three icons.

Lee, the trailblazer filmmaker, offered his advice as part of the campaign: “You have to have a work ethic. You gotta put the work in. You can’t cheat that, if you’re cheating, you’re cheating yourself.”

DJ, rapper and record producer Skepta, who also has influence beyond music, is now involved in his second endeavor with Timberland.

“There was never another option for me apart from success,” Skepta said. “Anyone who’s built something will tell you — you need blind faith, even when the outcome isn’t clear.”

He also offered, “People need to remember community. Get back to that idea of doing it for the people around you.”

“It” girl Kiko Mizuhara’s creative career spans many genres, including modeling and acting.

Mizuhara said, “I kept going. I kept doing what I liked. Sometimes there were challenges, and I failed. It’s because I stayed true to who I am. That’s why I’m here. And I will never apologize for who I am.”

Maisie Willoughby, chief marketing officer at Timberland, commented on the significance of the campaign.

“As we head into [fall 2025], Timberland continues to lean into its legacy while pushing culture forward,” Willoughby said. “The Advice of an Icon campaign is a bold tribute to unapologetic self-expression and timeless craft. At its core is the Original Yellow Boot, a global icon that has shaped style, work and street culture for over 50 years. This campaign honors where we’ve been and signals where we’re going, as we continue to explore and redefine what it means to be truly iconic.”

The Original Yellow Boot can be found in men’s, women’s and kids’ sizes at Timberland stores and wholesale partners around the world.