Spanx, the global women’s lifestyle brand, has launched Shaped by Stylists, a first-of-its kind ambassador program led by celebrity stylist Karla Welch.

The program provides ambassadors with access to the Spanx community, supporting them through mentorship, dedicated programming, exclusive access to product and integration into brand initiatives.

“Stylists have made Spanx the most worn designer on the red carpet for 25 years,” claimed Katie Weeks, vice president of brand marketing at Spanx. “Our brand has truly been shaped by organic support from stylists who championed our product and introduced it to the most influential women in the world. With this program, we’re honoring that legacy and celebrating the creative community that helped build our brand.”

Welch added, “Spanx has always been an essential in my styling kit. I love how the brand gives women confidence and ease, and I’m excited to partner with Spanx to share my perspective and highlight the important role stylists play in how women get dressed every day.”

As the program grows, Spanx will onboard additional stylist ambassadors.

Founded in 2000, Spanx produces activewear, apparel, denim, shapewear, swimwear, intimates, leggings, hosiery, among other products.

Welch, a Los Angeles-based fashion stylist and creative consultant, has styled such clients as Hailey Bieber, Ana de Armas, Tracee Ellis Ross, Ruth Negga, Vanessa Kirby, America Ferrera, Greta Gerwig, Lorde, Gal Gadot and Matt Damon, among others. She is also the cofounder and chief executive officer of The Period Co. and cofounder of the Wishi styling platform.