
Photo: Courtesy of Louis Vuitton
These are the stories making headlines in fashion on Thursday.
Louis Vuitton and Murakami reunite
After recent re-releases of their original collab, Louis Vuitton and Murakami have rejoined forces to present the Artycapucines Collection, an 11-piece handbag line reimagining the French brand’s iconic Capucines bag. To celebrate the collaboration, the Japanese artist curated a unique installation presented during Art Basel Paris. It featured an eight-meter-high octopus sculpture, inspired by Chinese lanterns, with tentacles that took over the exhibition space. {Fashionista inbox}
Trump’s tariffs are killing free online returns
More retailers are implementing return fees as a way to mitigate the cost of President Donald Trump’s tariffs. However, the strategy puts brands at risk of losing consumer loyalty. Some companies are trying to find a compromise, such as shortening the return window or offering a shipping protection service that, for an extra cost, guarantees free returns and exchanges. Other brands are trying to find other areas to cut costs, including reducing internal spending and renegotiating with suppliers. {Modern Retail}
Kering Italia employees to protest remote work policies
Kering Italia employees will go on a four-hour strike in Milan and Scandicci, according to unions Filctem Cgil, Femca Cisl and Uiltec Uil. They are protesting about the company’s decision to cut remote working from two to one day a week. The unions accused the luxury conglomerate of being unwilling to compromise and of going back on its agreement to allow eight remote working days per month. {WWD/paywalled}
How Elissa Santisi’s daughter made her a TikTok star
Stylist Elissa Santisi, a former Vogue styling director and contributing editor, talked to The New York Times about how her daughter, Francesca Keller, unintentionally made her TikTok famous. The duo has gone viral on #fashiontok, with Keller posting content raiding her mom’s closet or joining her on fashion trips. Viewers love how Santisi shies away from the camera, and have dubbed her a gatekeeping queen thanks to her witty responses when commentators ask about her outfit details. “There is no business behind this,” Keller told writer Alyssa Vingan. “When I can convince her to be on camera, I will.” The mother-daughter duo also discussed Keller’s childhood growing up as a fashion nepo baby. {The New York Times/paywalled}
Tech platforms are turning influencers into retailers
As the global creator economy grows and consumers increasingly gravitate towards peer recommendations, there’s been a rise in tech platforms positioning influencer feeds as online retailers. More brands and social platforms have launched creator storefronts and affiliate platforms, officially disrupting the traditional wholesale model and strengthening the consumer-creator connection. Analysts believe turning influencers into merchants simplifies the product discovery process and provides brand loyalty. However, there’s also the risk that, over time, it can compromise content creators’ authenticity. {Vogue Business/paywalled}
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