Clean Baby Formula Nara Organics Launches, Backing From Nicky Hilton Rothschild

Clean baby formula has arrived.  Nara Organics on Tuesday will launch its clean baby formula in the U.S. direct-to-consumer to start, with plans to expand into retail. The brand’s Organic…

Alo Launches Low-Profile Sunset Sneaker: Info, Details

Alo’s next shoe is here. Called the “Sunset Sneaker,” this launch is the third addition to Alo’s footwear portfolio since entering the category in 2023. The Sunset Sneaker draws inspiration…

Fairchild Media Group Launches WWD Thailand in Partnership with Digizen

Fairchild Media Group, in partnership with Digizen Co. Ltd., a leader in digital media and influencer management in Thailand, announces the launch of WWD Thailand, the latest expansion of the…

Fairchild Media Group Launches WWD Thailand in Partnership with Digizen

Fairchild Media Group, in partnership with Digizen Co. Ltd., a leader in digital media and influencer management in Thailand, announces the launch of WWD Thailand, the latest expansion of the…

Mary Phillips Launches M.ph Makeup Line Inspired By Her Signature Looks

The secret to Kendall Jenner, Jennifer Lopez, and Hailey Bieber’s sculpted, lit-from-within glow? All three celebrities count Mary Phillips as their go-to makeup artist. Known for her signature underpainting technique…

Mary Phillips, Celebrity Makeup Artist and TikTok Star, Launches Brand

One of beauty’s multihyphenates can add “founder” to her résumé. Mary Phillips, the veteran makeup artist and social media maven, will introduce M.Ph, a range of makeup products across complexion,…

Heat Healer Founder Launches Lymphatic Drainage Clothing Line Cean

Lymphatic drainage just got easier.  On Thursday, Cean, a functional clothing brand focused on lymphatic drainage, is launching direct-to-consumer. The brand, coined as “wearable wellness,” was founded by Lauren Dovey,…

Vital Proteins and Vytalogy Veterans Launch Gen Z Supplements For Women

A Gen Z supplement has arrived.  On Thursday, Body of Work, a new supplement brand, is launching direct-to-consumer with its Multivitamin, $25 for a 30-day supply. The multivitamin is formulated…

TikTok-viral K18 Launches Heat Protectant Conditioning Spray

K18 is introducing a new double-duty offering. The brand is launching HeatBounce, a conditioning heat protectant featuring a patented molecular shield called ResiliCore. Retailing for $48, the product will debut…

Top Three Seed Cycling Supplement Brands For Hormone Support

Seed cycling just got a whole lot easier.  Seed cycling is a practice of consuming a mix of seeds during different phases of the menstrual cycle to support hormone health…