Huda Beauty, E.l.f. Among Top 10 Viral Makeup Brands in June
Though summer tends to be a quieter period for makeup brands’ earned media value overall, data from CreatorIQ shows Huda Beauty is bucking the seasonal slowdown. The brand’s EMV, a…
Mary Phillips Launches M.ph Makeup Line Inspired By Her Signature Looks
The secret to Kendall Jenner, Jennifer Lopez, and Hailey Bieber’s sculpted, lit-from-within glow? All three celebrities count Mary Phillips as their go-to makeup artist. Known for her signature underpainting technique…
Mary Phillips, Celebrity Makeup Artist and TikTok Star, Launches Brand
One of beauty’s multihyphenates can add “founder” to her résumé. Mary Phillips, the veteran makeup artist and social media maven, will introduce M.Ph, a range of makeup products across complexion,…
Priyanka Chopra’s Beauty Evolution Is A Masterclass In Reinvention
From her days as Miss World in 2000 to becoming a red carpet regular, Priyanka Chopra has never shied away from experimenting with her hair and makeup. In the early…
20+ Makeup Products to Shop at Bluemercury’s National Lipstick Day Sale
There’s little we love more than an unexpected sale! We weren’t planning to shop but once we browsed the Bluemercury National Lipstick Day sale, we got our credit cards ready.…
Soshe Beauty: A Refillable Makeup Brand That Began as a USC College Project
Photo: Courtesy of Soshe Beauty Brand Bio is Fashionista’s guide to the best independent fashion and beauty brands — a resource for retailers, job seekers, B2B companies and consumers alike.…
Christina Aguilera’s Black Lipstick Is A Bold Choice For Summer
Christina Aguilera has never been one to shy away from a bold makeup look — and yes, that includes an eye-catching lip color. While red has long been her signature…
Guy Fieri Drops ‘Flavortown’ Lip Balm With Revlon on Chicken Wing Day
Revlon is getting its hands dirty with a saucy new lip balm. Honoring National Chicken Wing Day and National Lipstick Day, which both fall on Tuesday this year, the drugstore…
Pamela Anderson’s Sonsie Among Top 10 Beauty Brands by TikTok Hype
On TikTok, two things can always be true at once. In this particular instance, late hairstylist Umberto Giannini’s 27-year-old eponymous hair care line and Louis Vuitton’s yet-to-be-released makeup foray are…
Christina Aguilera Channels Gothic Beauty for ‘Burlesque’ Photo Call
Christina Aguilera evolved her early 2000s beauty combo into an otherworldy aesthetic for the “Burlesque: The Musical” photo call in London on Monday night. Instead of the bold, fiery red…