Meet Supersuite, Body Care Fragrance Hybrids, at Ulta
Beauty’s sweetest-smelling category is getting a new player. Enter Supersuite, a new fragrance-body-care hybrid brand from Monogram Capital-owned Tru Fragrance & Beauty, parent of Lake & Skye, Le Monde Gourmand,…
First Stores Set for Mexico, Middle East
Ulta Beauty will be expanding its footprint internationally throughout the rest of this year. The company will open its first international stores in Mexico and the Middle East very soon,…
Net Sales Increased 9.3 Percent to $2.8 Billion
Boosted by its acquisition of British beauty retailer Space NK and shrugging off the end of its partnership with Target Corp., Ulta Beauty beat Wall Street forecasts on both the…
10 Bestselling Brands On Sephora.com and Ulta.com During H1
During the first half of 2025, consumers flocked to Ulta.com and Sephora.com to stock up on their beauty faves and several brands stood out, according to data from Navigo Marketing…
How Ulta Beauty Is Approaching the Intersection of Beauty and Wellness
Following the success of The Wellness Shop, now almost 5 years old, Ulta is doubling down on the category by significantly expanding its shelf space. Over the next month, about…
Ulta’s CMO Kelly Mahoney on Marketing, Beauty Matters Campaign
With a new chief marketing officer at its helm, Ulta Beauty is powering up its marketing machine, both for itself and its army of brands. “We are a branded house…
Ulta Beauty’s Lauren Brindley Reveals her Merchandising Strategy
Call her Lauren Unleashed. Lauren Brindley was named chief merchandising and digital officer of Ulta Beauty in late April, after a six-month search to replace the well-regarded Monica Arnaudo, who…
Ulta Beauty Expands Globally in U.K., Mexico, and Middle East
After 35 years in business in the U.S., Ulta Beauty is going global, marking a new chapter for the retailer. Through an unexpected acquisition, a joint venture and a franchise,…
Sephora’s Former CEO Is Joining Ulta Beauty’s Board
Ulta Beauty has some new board appointments. The Bollingbrook, Ill.-based retailer has appointed Martin Brok and Stephenie Landry to its board of directors and as members of its audit and…
Gwyneth Paltrow’s Goop Doubles Down on Beauty, Expands Into Ulta
Goop Beauty, the wellness-rooted brand founded by Gwyneth Paltrow, is entering a new phase as it rolls out across 800 Ulta Beauty stores nationwide on Sunday. With six products featured…
Welcome, Gwyn!—Gwyneth Paltrow Introduces Her New Fashion Line
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